Once the problem has been identified, draft a problem statement
Problem statement: a clear, concise description of the issue or issues that need to be addressed
What is the problem?
Who has the problem? Who is the client/customer?
Key tool to get agreement from all stakeholders
Avoids confusion
Focuses everyone on the root cause when reviewing solutions
Qs: What would the problem statement from our last slides be?
The instruction manual for the new television system is not easy for customers to understand, leading to increased customer service calls, and higher staffing expenses in that department.